Things you didn’t know about salon price lists…

In my morning newspaper today, a story that precisely illustrates and emphasizes this essay on pricing strategy I blogged about earlier this year. The story is about an Australian chef working at a restaurant in London who’s created a waygu beef burger with a sticker price of more than two thousand dollars. Now, if your…

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Free Salon Appointment Book Template

Hi, Marnie here, as a salon owner myself, I know that running a successful salon requires a lot of things. One of them is organisation, and strict procedures. Not every salon has a booking system on a computer, and if you don’t, look into one now. Before you download your free salon appointment book template, remember:…

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Marnie’s Hot Tips for Boosting New Year Salon Bookings

OK Mavens, who’s freaking out over their January Bookings? Grab a cuppa, pen and paper.. and get working on this one. ‘Lotto’  My ‘Lotto’ promotion is a lot like my ‘Christmas Tree’ December promotions ( a whole range of WILD amount gift vouchers, rolled up and placed in the Christmas tree – I’d get every…

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[VIDEO] Podcast 22 – Angel Star, a children’s publishing phenomenon

When my friend and colleague Chris Sanders wrote a song for a grown-ups album he was recording, he had no idea it would turn into a children’s publishing and marketing phenomenon. The song was Angel Star, written for his daughter Emmy, and in this podcast video, Christ reveals how a combination of a great product,…

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[VIDEO] Rude clients – how to eliminate salon no-shows

Hair & Beauty salons are losing hundreds of millions of dollars a year because of no-shows, and the lack of deposit-taking policies for fear of upsetting clients. That was the headline on a blog post a couple of years ago. And it seems, little has changed. I fixed it in my salon, permanently, by insisting…

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NEW: Revised & Updated Simple Salon Marketing Toolkit for 2018

OUT NOW FOR INSTANT DOWNLOAD Now with a 365-day DOUBLE your Money Back Guarantee! 332 Pages, Downloadable Templates, How-To Videos and More SEE THE CONTENTS HERE Revised, updated with new sections, Simple Salon Marketing Third Edition delivers up-to-date guides on all manner of marketing strategies for salon & spa owners all over the world. New…

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How to hire staff (HINT: Hire slow, fire FAST!)

When hiring staff, most salon owners do so ONLY when they are desperate…! Someone just quit, gave a week’s notice, theft, had to fire someone on the spot, someone didn’t turn up, we have all heard the reasons many times. Too many salon owners Hire fast, but Fire slow..  it needs to be the opposite!…

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What I Wish I Had Known When I Started …Part 2

As I discussed in my previous post, isn’t it interesting how our failures become our greatest teachers? My biggest failures were the most shameful, isolating and downright revolting experiences of my life. They were also my biggest lessons. I chose to LEARN from them. Every challenge that ever presented I chose to seek a lesson…

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What I Wish I Had Known When I Started .. Part 1

Isn’t it interesting how our failures become our greatest teachers? My biggest failures were the most shameful, isolating and downright revolting experiences of my life. They were also my biggest lessons. I chose to LEARN from them. Every challenge that ever presented I chose to seek a lesson from. I, like a lot of you,…

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How to Market a Barber Shop

John Abbott of Abbotts Barber Shop in Brisbane  Over the years I’ve had many business owners come to me for marketing guidance and ask “give me a way to find a hundred new customers” or words to that effect.   And I always tell them “There is no ONE way to get a hundred new…

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